Top 5 Reference Apps Performance in Kenya Q4 2023

Throughout the fourth quarter of 2023, the top 5 reference apps in Kenya have shown varied performance in terms of weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insightful trends for each application.

Bible from Life.Church experienced a consistent increase in weekly downloads, starting with approximately 2.8K at the end of September and rising steadily to about 5.2K by the end of December. Active users saw fluctuations, peaking at around 372K in early November before a slight decline to 358K by the year’s end.

Google Translate, published by Google, maintained a relatively stable number of weekly downloads, starting at 2.5K and ending at 2.2K. Active users showed a similar trend, peaking at 215K in mid-November and closing the quarter at 211K.

Quran Majeed – القران الكريم by Pakistan Data Management Services saw a significant rise in weekly downloads, from around 1.9K in late September to 3.2K by the end of December. Revenue fluctuated, reaching a high of $106 in early November and settling at $73 by the end of the quarter. Active users increased steadily, starting at 17.7K and reaching 22.2K by December 25.

Muslim Pro: Quran Athan Prayer from Bitsmedia Pte Ltd witnessed a gradual increase in weekly downloads, beginning at 611 and climbing to 1.1K by the end of December. Revenue showed variability, peaking at $137 in mid-December. Active users increased from 22.9K to 27.4K over the quarter.

Finally, Oxford Dictionary by MobiSystems, Inc. had a relatively stable performance in weekly downloads, maintaining figures around 200. Revenue saw a peak of $111 in late October before a decline to $3 by the end of December. Active users remained consistent, averaging around 450 throughout the quarter.

For more detailed insights and data, visit Sensor Tower.